AI TRUST LAYER FOR SHOPPING

Should you buy it? Ask EyeQ first.

Paste a link from anywhere — or ask what to buy. EyeQ verdicts it in seconds.

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EYEQ PICKS

What EyeQ trusts this week, across categories

One pick per aisle that cleared our full check — authenticity, review integrity, price sanity, spec/ingredient truth.

AVOID THIS WEEK

Viral, but not trusted

Amazon will never tell you this. EyeQ flagged these across skincare, fashion, tools, and toys for review manipulation, spec inflation, or safety gaps.

SHOP BY CATEGORY

Trust signals for every aisle

The main e-commerce categories, each with its own trust lens — counterfeit risk for shoes, actives % for skincare, doses for supplements, safety for baby gear.

HOW EYEQ CHECKS A PRODUCT

Four checks. Every category. No paid placement.

The same framework runs on a pair of sneakers, a supplement, a kitchen knife, and an SSD — adapted per category (counterfeit risk for shoes, actives % for skincare, UL/CPSC for tools & toys).

1

Authenticity

Every listing tagged as authentic, dropshipper, gray-market, or counterfeit-risk. One product can be real on Walmart and fake on a 3P seller — both verdicts surface.

2

Spec & ingredient truth

Cross-checks label claims against category-relevant sources — teardowns for tech, active % for skincare, NSF/Informed Sport for supplements, safety cert for toys & tools.

3

Review integrity

Detects review bursts, incentivized campaigns, and verified-purchase ratio. Five stars without genuine signal don't count.

4

Price sanity

Tracks price history across retailers to separate real sales from fake discounts, and flags listings priced suspiciously low for knockoffs.